Maserati Getting A New Boss - Maserati Alfieri Forum
 
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post #1 of 3 (permalink) Old 02-09-2018, 03:15 PM Thread Starter
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Maserati Getting A New Boss

Tim Kuniskis is now the new global head for Maserati and Alfa Romeo, which was previously headed by U.S. sales chief Reid Bigland. Perhaps this new appointment will help speed new models along as it sounded like Bigland just didn't have enough time to oversee everything.

http://europe.autonews.com/article/2...-alfa-maserati
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post #2 of 3 (permalink) Old 03-02-2018, 12:58 PM
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From the sounds of it, Maserati won't be debuting the Alfieri anytime soon when there are more profitable segments to fill.

Quote:
we must now intensify our focus on the commercial elements that will drive global growth for these brands
This was from Sergio Marchionne. I assume the "commercial elements" are referring to SUVs and crossovers.
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post #3 of 3 (permalink) Old 03-02-2018, 03:16 PM
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Yeah they're going to put all their efforts into marketing and selling the Ghibli and Levante. It's smart to focus on what's working, rather than expanding their lineup and increasing production costs. Unfortunately for us that means the Alfieri is a long ways off
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